Hella USA
"Retractable Awnings Under License"

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Costing Example:  Average Dealer Profit is Over $1,000 per Awning

The average dealer list price for the components of Hella's Model CLASSIC awning frame is under $400. This cost includes a $40 royalty and delivery to your door, but is exclusive of assembly and fabric, and is for manual gear operation, no rainhood.  

NOTE: Significant additional discounts apply to larger orders!

A typical costing formula for a CLASSIC awning 18 feet wide with an 8 foot, 3 inch projection looks like this:

   $360.00 - Cost of frame components - (including
                   purchase & delivery costs)
       40.00 - Royalty (payable per pair of arms used)
     360.00 - Fabric - (finished & ready to put on frame,
                   delivery included)
       25.00 - Labor to assemble 1 unit - (approx. 1.5 hrs.
                  @ $15.00)
   $785.00   SUB-TOTAL
+1,045.00 - Retailer mark-up @ 133%
$1,830.00 - Typical Retail price to homeowner

$1,045.00 = YOUR PROFIT 

Remember, you may market these awnings under your own company brand name or trademark if you wish. We will agree to supply you exclusively in a specified geographic market area provided you comply with the terms of our license agreement.

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